Adobe Premiere adds AI video and audio generation directly in the timeline
Overview
FAQ
What is Generative Media in Adobe Premiere?
It's a new feature that lets editors generate video, sound effects, and music directly in the project timeline, without switching to external tools.
How does Generative Media work in Premiere?
Editors highlight an empty gap on the video or audio track, choose the type of content, and the tool creates context-aware, editable elements.
Is this feature available to all Premiere users?
It requires a paid Premiere Pro subscription and may roll out gradually by region.
Can MENA content creators benefit from this tool?
Yes, editors and producers in the region can speed up video production and reduce costs, especially for ads and digital content.
Source: The Verge AI
AI-assisted content, human-reviewed.