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Apple introduced new App Store rules requiring dating apps and AI companions that offer sexual or romantic content to carry an 18+ age rating.

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Apple Requires 18+ Ratings for Dating Apps and AI Companions on the App Store

What changed on the App Store?

FAQ

What exactly did Apple announce?

New App Store rules requiring an 18+ rating for dating apps and AI companions that offer sexual or romantic content.

Does this cover all AI apps?

No. It targets apps with romantic or sexual content, not productivity or educational AI tools.

How does this affect MENA developers?

Developers will need to review age ratings and content descriptions, which may affect marketing and reach among younger users.

Can users under 18 still access these apps?

The new rules impose an 18+ rating, restricting access for users below that age under store policy.

Source: TechCrunch AI

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