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Google has launched its AI-powered Universal Cart in the US across the Gemini app and Google Search, letting users save products from multiple retailers in a single unified digital cart.

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Google Launches AI-Powered 'Universal Cart' in the US Ahead of Holiday Shopping Season

What did Google launch?

FAQ

What is Google's Universal Cart?

It is an AI-powered shopping tool that lets users save products from multiple retailers in a single unified digital cart, working across the Gemini app, Google Search, and other Google platforms.

How is it different from a regular shopping cart?

A regular cart is tied to one retailer, while Universal Cart aggregates products from several merchants in one space, making it easier to organize and compare before buying.

Is it available in the Middle East?

According to the source, the rollout is currently limited to the US, with no announced timeline for Middle East markets.

Does it help users save money?

Google says the goal includes easier organization and helping users save when shopping online, but the source does not provide specific savings figures.

Source: The Verge AI

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