Meta Launches AI Game Creation Tools for Phones, With Facebook and Instagram Distribution
What did Meta announce?
FAQ
What are Horizon Create and Horizon Studio?
They are two new Meta tools for creating games through AI prompts. Horizon Create is a mobile app for quick creation, while Horizon Studio is a browser app offering more granular controls.
How will these games reach an audience?
According to the announcement, games published through the tools can be recommended and played directly on Facebook and Instagram, giving them wider reach than Horizon alone.
Are the tools available in the MENA region now?
The announcement says they will be available in early access with a waitlist. No details were published about supported markets or official dates.
Should MENA game teams pay attention?
Yes, because the move signals a shift in how games are produced and distributed, potentially offering a faster path for regional publishers and small studios — though official support and revenue details are not yet available.
Source: The Verge AI
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