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Microsoft is simplifying its Copilot strategy by merging separate consumer and business apps and killing underperforming features, signaling a shift toward practical, high-value AI use cases for enterprises in the MENA region.

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Microsoft merges Copilot apps, kills underperforming AI features

Microsoft Simplifies Copilot Portfolio: App Merger and Feature Cuts

FAQ

Which features did Microsoft discontinue in Copilot?

Microsoft is discontinuing AI-generated Podcasts, Group Chats, Deep Research, and the Mico digital character.

How will the Copilot app merger affect businesses in the Middle East?

The merger will simplify license management and deployment for IT teams in the region, offering a unified user experience and potentially accelerating enterprise AI adoption.

Is this decision a retreat by Microsoft in the AI race?

No, it's a strategic move to concentrate resources on features with proven value, indicating market maturation and a shift from experimentation to practical applications.

Source: TechCrunch AI

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